This past weekend, my friend and I drove over 250 miles through the Texas Hill Country to reach one of the state’s remotest areas – Devil’s River State Natural Area. Seated just south of Del Rio, TX, the Devil’s River is considered the “most unspoiled river in Texas” due to its seclusion and lack of […]
“Hashtag Our Stories” Co-Founder Trains Everyday People to be Mobile Storytellers
Everything Yusuf Omar needs to shoot, edit and publish a story fits in his pocket. Self-proclaimed “jeans journalist” Omar has spent the last near decade traveling the globe, telling some of the world’s most important stories with just a mobile phone and a few simple apps. The former Senior Social Reporter for CNN, Omar has […]
How the Creator of “WeRateDogs” Built a 6+ Million Twitter Following
Three years ago in a North Carolina Applebee’s, former Campbell University student, Matt Nelson, tweeted about the “petability” of a Japanese Irish Setter who supposedly lost an eye in Vietnam. Literally overnight – and several hilarious tweets later – Nelson’s @dog_rates Twitter account garnered about 500 followers. By the end of the month, that number grew to […]
9 Best Deals on Summer Gadgets
With Memorial Day behind us, summer has (un)officially begun. For most of us, that means more time outside, long summer nights, and fun with friends near the water. And while summertime can be the perfect opportunity to disconnect from gadgets and screens, no doubt you will be using technology at some point to help immortalize […]
Give Your Website a Spring Cleaning with These 5 Tips
Now that May has arrived, it’s safe to say spring is in full effect. And along with the warmer temperatures, yard sales and severe allergies, you may be giving your home or office a well needed spring cleaning. You may not think about this, but your website gets cluttered, too. With the daily wear and tear […]
Roundup: 8 Best #AprilFools Pranks from Around the Web
Every year on April 1st, the internet becomes a very dangerous place. Some know it as national “don’t believe anything from social media” day, while most of us call it April Fool’s Day. And for those who aren’t ready, the day can be downright harsh. From friendly trolls like Google turning Maps into an interactive PacMan […]
SXSW Exclusive: Strategies for Building A Successful Video Brand
In the world of digital content creation, it’s impossible to ignore the power of video storytelling today. Especially as social media sites like Facebook elevate video in their algorithms, and YouTube remains the second most popular site in the world, it’s important to think about a strong strategy behind video content. At Tuesday’s SXSW panel Pivoting […]
6 Storytelling Tips from the King of Podcasting, Ira Glass
Ira Glass is arguably the most popular name in podcast storytelling with his groundbreaking work on projects like This American Life, Serial and S-Town for WBEZ Chicago, an NPR affiliate, and the rest of the world. In his Sunday session at South by Southwest (SXSW), Glass revealed seven secrets behind “accidentally making the most popular […]
Behind SXSW: Social Media Coordinator Chris Cantu
Friday, March 9 marks the first day of the South by Southwest (SXSW) Conference. Each year, hoards of techies, musicians and filmmakers descend upon Austin, TX for over 10 days of programming, events and parties. The renowned festival has brought some of the heaviest hitters in the content creation industry (and beyond), such as Facebook CEO […]
Which Social Media Platform Should You Use?
For any business or personal brand, choosing the right social media platform can seem like a daunting task. Not only is there a wide variety of sites to choose from (Facebook, Snapchat, Twitter, Pinterest, etc.), but the task of updating these sites is a job unto itself, not to mention it seems like new social […]