For any business or personal brand, choosing the right social media platform can seem like a daunting task. Not only is there a wide variety of sites to choose from (Facebook, Snapchat, Twitter, Pinterest, etc.), but the task of updating these sites is a job unto itself, not to mention it seems like new social […]
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3 Tips for Effective Marketing on Linked In
Most of us use Facebook, Twitter and Instagram on a daily basis to post photos, update our friends and share important articles with the digital world. While these sites are the most popular when it comes to social media, they may not be the most effective way to get your message to the masses. Yes, […]
Influencer Marketing – the next big thing in advertising
Growing a wide fan base on social media isn’t always easy. With regular, relevant content and a strategic approach to promotion, you may end up with a solid, loyal audience. But truly reaching new markets can be difficult, especially when you’ve plateaued in growth. This is why part of your digital strategy should integrate influencer […]
#coiskiSXSW: Marc Jacobs Talks Instagram and Fashion at SXSW Interactive
For years, iconic fashion designer Marc Jacobs was adamantly anti-social media. That was until he signed up for Instagram two years ago. “As soon as it was recorded and documented that I was against it, the next day I joined Instagram. Like fashion, you love it ’till you hate it; you hate it ’till you […]
For Facebook, Video is King
You may think your creative status updates, beautiful images or relevant links are getting you far on social media, but on Facebook, nothing compares to native video content. With recent updates to its app, Facebook Live and its newsfeed algorithm, Facebook CEO and creator Mark Zuckerberg is moving fast on his prediction that it won’t […]
Facebook’s Justin Johnson Shares 6 Ways to Spruce Up Your Facebook Presence
With over 1.79 billion monthly active users, Facebook has led the charge in defining social media for our time. As the most popular social media site in America, the site has become our go-to news source for your co-worker’s new Pug, or catching up on your aunt’s latest vacation photos. But as more and more […]