For any business or personal brand, choosing the right social media platform can seem like a daunting task. Not only is there a wide variety of sites to choose from (Facebook, Snapchat, Twitter, Pinterest, etc.), but the task of updating these sites is a job unto itself, not to mention it seems like new social […]
Twitter experiments with ‘enhanced’ TweetDeck
Since its inception, Twitter has always been a free social network. But a new, enhanced version of TweetDeck could bring a subscription-based model to the social media site. In an email survey sent out this week, Twitter has been asking power users if they would be interested in a “new, more enhanced version” of the […]
How To Watch the Presidential Inauguration from Your Workspace
In just two days, Donald Trump will be sworn in as the 45th President of the United States. For some, it will be a bitter day. For others, sweet. But as political leaders gear up for a peaceful transition of power on Friday’s Inauguration Day, all of the world will be waiting with bated breath to […]
The “Secret Sauce” of Twitter Analytics
When it comes to your online presence, Twitter can be one of the most effective ways to reach your communities and audiences. With a focus on news and information, this 140-character platform has the potential to build a strong, loyal following. But most of the time, businesses, organizations and individuals fail to build a strategy […]
The Cord-Cutter’s Guide to Election Coverage
Election Day is finally here, and America is bracing itself for the final outcome of one of the most heated, gripping and downright surprising Presidential races in recent history. With all its unforeseen twists and turns, each campaign has been on a rigorous journey — all coming to a head today. The debates are over. […]