My favorite/most visited website would have to be Lululemon. I really like their website because it has a simple look and that is something people look for these days. If it’s too complicated, people are going to exit out of your site. Lululemon is a website for workout clothes and working out is becoming something I’ve been trying to do more often.:)
One thing I like about this website is the logo. It’s so simple and not over powering of the page or brand. They also don’t have their name “lululemon” on their page because they expect their customers to just know their brand and logo and this goes for their stores as well.
As far as the look of the page, the first thing I notice is pictures. They use pictures to describe the separation of men and women items, pants and shorts, tops, accessories, etc. They have minimal wording and that is something I love because pictures can really tell the story of this brand being a work out clothing company without saying much.
